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If you're setting up (or improving) a Voice of the Customer programme, this is the place to begin. These guides show how to collect useful feedback, share it with your team, and act on it to make real improvements.
If a business is chasing sustainable growth, it needs to prioritise both new wins and retention.
Read moreA customer feedback system helps you guarantee customer satisfaction. But what will happen when you start? You will be surprised - but in a good way!
Read moreOur CEO, Guy Letts reflects on how the CX landscape is changing, and what emerging trends will shape CX practice in 2025.
Read moreEven the most sales-focused organisations often have a blind-spot which loses them up to 27% of possible revenue. Learn what it is, and how to eliminate it!
Read moreFind out 3 things I learned about the business value of customer feedback when I ran a real-world feedback experiment.
Read moreHow customers experience your business will impact your overall performance. Understand what CX is and how to manage it with CustomerSure.
Read moreLearn how to build a CX business case with stats, ROI steps, and a proven plan for a best-in-class Voice of the Customer programme.
Read moreThe complete guide to using AI in CX. What is a LLM? How do you get the best out of them in a CX role? Where are other great CX teams seeing real-world results?
Read moreDon't set a target for customer satisfaction score. Here's what you should do instead.
Read moreA complete guide to Customer Journey Mapping. We cover the basics, from how to get buy-in, to running a session, to putting the outputs from your mapping session into practice.
Read moreDiscover what Employee Net Promoter Score (eNPS) is and how it can help measure and improve employee satisfaction and loyalty. Learn more with CustomerSure.
Read moreDiscover the 3 foundations every Voice of the Customer programme needs to boost satisfaction, retention, and ROI
Read moreChoosing CX software? Learn the key differentiators and steps to ensure your insight project delivers real success.
Read moreWondering about NPS, CSAT or Customer Effort Score? The key is not what you use, but how you use it. Three Golden Rules...
Read moreA complete guide to VoC: What it is, where it came from, real-world success stories, and how to start using it in your business.
Read moreWhat is NPS? It’s both a CX metric, and a system for using that score to improve retention. Find out how to do it right.
Read moreUncover the top 10 reasons why customer feedback is important for skyrocketing your business success. Learn how to turn feedback into your secret weapon!
Read moreDarren Wake and Ian Golding discuss if surveys alone reveal customer truth, highlighting the need for multiple feedback sources in CX.
Read moreDarren Wake, Head of Customer Success at CustomerSure, puts to Ian Golding the idea that CX managers should ask colleagues how satisfied they think customers are.
Read moreA 45-minute recorded webinar with Guy Letts, CEO of CustomerSure, explaining in detail how to measure and increase the ROI of CX projects.
Read moreDiscover the Link Between Employee Experience and Voice of the Customer and learn how to drive measurable business growth in this exclusive webinar.
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